In the summer of 2012, I worked closely with Uber DC to help manage its workflow, filling in where necessary while the service expanded. Working with Uber's team of Community Managers, I strategized ways for the service to find its greatest visibility as an alternative transit source around the DC metropolitan area through events and marketing. I also assisted with the launch and organization of other cities, including Uber’s latest addition, Atlanta, by building local rapport and giving insight on market competition.

As a transit nerd and everyday user, I love what Uber is doing, and think it's an excellent case study in brand loyalty and excellence through execution.